About Us

About Us

time is life's true luxury

At Timex, we believe in the beauty of simply great watchmaking. For 170 years, we've crafted timepieces that do more than tell time—they keep it simple, allowing you to relish in the authentic moments that make life special.

In a fast-paced, always-connected world, it's easy to lose sight of what matters. But when you pause and look up, that’s when life truly unfolds. Your Timex is more than just a watch; it's a reminder to live intentionally and savor every second.

Since day one, our watches have been about quality and reliability, designed to help you immerse yourself in the little things—the conversations that light you up, the adventures that surprise you, and the quiet moments that ground you.

Find joy in the simplicity of an analog life, where every second feels a little more yours.
Take a breath. Take a moment. Make Time Yours.

Analog Life - Make time yours
Our Promise for the next 170 years

We believe time belongs to everyone. Since 1854, no other watchmaker has ever been able to match our ability to put a well-crafted watch on your wrist, while leaving money in your pocket. Every Timex is a testament to our legendary durability and value, and a reminder that time belongs to you.